Posted: | November 13, 2013 02:37 PM |
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From: | Representative Bryan Cutler |
To: | All House members |
Subject: | Truth in Advertising |
I intend to introduce legislation to reduce patient confusion that results from deceptive, misleading or otherwise confusing advertising by health care providers. Such patient confusion can arise in a number of ways. In the case of a non-physician provider, a patient might mistakenly believe that a provider using the title “doctor” in an advertisement is a physician. In the case of a physician, it might be an advertisement that he or she is “board certified,” when in fact the board certification is in an entirely different specialty than the service being promoted in the advertisement. My legislation would require the following:
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Introduced as HB2061